Events sector
A website that carries the event through to ticket sales.
A festival, trade show or conference lives on a single date: the site must carry the promise of the poster, publish a programme that keeps changing and not lose visitors at the point of purchase. We build the visual world, the programme structure and the ticketing path together, so everything holds through the campaign.
Eigen producten en opgeleverde sites
Wat is jouw profiel?
Expertise die bij jouw activiteit past
Doel
Sell tickets and keep the programme alive until the day itself.
Doelgroepen
Audience, press, partners, volunteers.
Belangrijke pagina's
Programme, artists, practical info, ticketing, partners, FAQ, contact.
Conversie
Ticket purchase, programme sign-up, partner contact.
Webuitdagingen
De uitdagingen van jouw sector
An event website lives at the pace of a campaign: a traffic build-up, a moving programme, the day itself and then the legacy. These are the challenges we handle most often.
Carry the promise of the poster
Probleem
The strong identity of the poster and social channels often gets lost on the official site, which ends up looking like a neutral information page.
Oplossing
We translate the event's visual world to the web — typography, colours, imagery, restrained motion — in reusable components for every page.
Indicator
Time on site, movement between programme and ticketing, pick-up in the press.
Keep a changing programme alive
Probleem
Reworked line-ups, adjusted times, moved stages: a static site becomes outdated within days.
Oplossing
We structure the programme as data — day, stage, artist — so it stays filterable and editable without a rebuild, with a page for each artist or speaker.
Indicator
Filter usage, views of individual pages, questions received about times.
Protect the ticketing path
Probleem
A detour to a third-party site, unclear pricing or a broken mobile flow is enough to lose the sale.
Oplossing
We integrate or connect ticketing without a visual break, make prices and conditions readable, and test the mobile journey against expected traffic peaks.
Indicator
Clicks to ticketing, drop-off by step, sales split by channel.
Details die het verschil maken
Wat Synara doet en anderen niet
The official site does not carry the identity of the poster and social channels.
One visual world carried across every medium.
Programme published as an image or a PDF.
A structured programme, filterable by day and stage.
Ticketing handed off to a third-party site with no transition.
An integrated ticketing path tested on mobile.
Practical information updated at the last minute.
Practical information dated, centralised and easy to update.
Expertises
Onze expertise ten dienste van jouw sector
Methode
Hoe we werken
Kennismaking
Een gesprek om jouw activiteit, jouw klanten en jouw doelen te begrijpen. We bepalen de scope, de planning en het budget.
Design
High-fidelity mock-ups: je ziet en keurt elk scherm goed voordat er ook maar één regel code is geschreven.
Ontwikkeling
Bouwen in korte iteraties. Je volgt de voortgang online, op een testomgeving.
Lancering & opvolging
Livegang, meten, blijven verbeteren. Jij blijft eigenaar van alles: code, domein, content.
Vragen
Voor je ons schrijft
Can the site handle a traffic spike when ticketing opens?
We size the hosting and test critical paths before launch. If ticketing is external, we prepare fallback pages and the queue with your provider.
How do you work with our designer or agency?
We start from existing assets — poster, brand guide, videos — and translate them into web components. If the identity still needs adapting, we do it with you, without overriding work already approved.
What happens to the site after the event?
It stays useful as an archive: programme, photos, replays and thanks. We prepare a transition to the next edition or a holding page that keeps collecting contacts.
Ontdek andere sectoren
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Practice areas presented clearly and soberly, quickly guiding every client to the right contact.
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Destinations, capacity, lead times and handling structured all the way to a quote request.
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Projects, beneficiaries and key figures that make people want to support your mission.
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Clarify your promise, showcase the product and smooth the path to trial or demo.
Insurance
Cover, exclusions and levels made easier to compare, without losing trust.
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